Aug 30, 2022
Moneyball, Boiler Room, Glengarry Glen Ross, The Founder
- Business Lessons from the Movies
- BRT S03 EP42 (141) 8-28-2022
What We Learned This Week
- Business lessons from the Movies – Sales, Leads, Branding, Problem Solving
- What's the Problem? - from Moneyball
- Get the Leads - from Glengarry Glen Ross
- We Don't Hire Brokers, We Train Them - from Boiler Room
- It's the Name, McDonalds, Branding - from The Founder
Guest: Eric Almassy
LinkedIn: https://www.linkedin.com/in/eric-almassy-4b10097
Eric is a regional sales director, & also a part time Actor
Notes:
The Founder
What Business are you in? – McD in real estate biz, largest in US
Power of the Name – branding, McDonalds is New American Church
Systems – Speedee System, speed and lean, like a factory in the kitchen
Bonus * - Perseverance – Kroc was 52 when he met McDonalds brothers, selling milk shake machines
https://www.youtube.com/results?search_query=the+founder+movie+clips
Boiler Room
How to pitch, close – motion creates emotion – learn rebuttals, Ask Qs & identifying buying Qs
Train new people in their system, ‘We don’t hire brokers here, we train brokers’
Act As If – dress the part, act like you own the co
Telemarketer for newspaper – ‘Wait a Min., that’s your pitch?’ You want to close me, you should sell me
https://www.youtube.com/results?search_query=bolier+room+clips
Glengarry Glen Ross
Leads – need good leads to close deals, interested prospects, the right prospects
Coffee for Closers – earn the coffee, results all that matter, winners get the gold watch
Where did you learn your trade? – rips the Mgr for not supporting the sales staff, and costing a sale
Roma in the bar, telling stories & seducing the prospect
https://www.youtube.com/results?search_query=glengarry+glen+ross+movie+clips
Moneyball
Do you know what the problem is? – have to identify the problem, and magnitude to be able to solve, If looking at the problem wrong, can’t solve
Find Undervalued assets – work harder, look for talent where others ignore, focus on results, not if they have ‘the look’
Think differently, cannot think like others with more capital & resources – compete against others at their game, get slaughtered, must adjust the game, creative problem solving within means you have
Job Offer – John Henry of the red Sox tries to recruit Billy Beane
Baseball was out of touch (Dinosaurs), should be copying Beane’s formula, use science and math to update the game of baseball, Bill James & Sabermetrics
https://www.youtube.com/results?search_query=moneyball+movie+clips
https://enterpriseleague.com/blog/best-business-movies/
20 best business movies to teach you important entrepreneurial lessons
9/2020
Eric Past Appearance on BRT from 2/2020: Disruption in the Business World
Show: HERE
What Business Are You In? - McDonalds is a Real Estate Company
McDonalds, Apple, Disruption, 80/20 - Best of Host Matt on Business Topics
Show: HERE
BRT Hollywood: HERE
BRT Marketing: HERE
BRT Business: HERE
Investing Topic: https://brt-show.libsyn.com/category/investing
More - BRT Best of: https://brt-show.libsyn.com/category/Best+Of
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