Jan 25, 2023
Primetime on the Big Game, Making of Super Bowl Ads w/ Rich Singer
- BRT S04 EP04 (166) 1-22-2023
What We Learned This Week
- One Sentence – What does the Client want to tell the customers, in 1 Sentence
- One Big Idea – One Main Idea, One Emotion, One Story, One Promise, One Call to Action...
Jan 17, 2023
Ponzi Schemes, 3 Card Monte, & Flim Flam Men – The Business of Con Artists
BRT S04 EP02 (165) 1-15-2023
What We Learned This Week
- Famous Cons - Ponzi Scheme, Brooklyn Bridge, 3 Card Monte, Spanish Prisoner, Landlord, False Good Samaritan, Fiddle Game….
- Psychology of the Scam & The Mark (Victim) – preying on...
Oct 11, 2022
Hollywood + Marketing, Pixar Story Rules, Rule of 3 & Flash Gordon Himself, Sam Jones + Evil Dead's Bruce Campbell - BRT S03 EP50 (149) 10-9-2022
What We Learned This Week
- Pixar Story Rules – How a biz can use the Power of Stories in Mktg
- Sam Jones – of Flash Gordon fame, co-star of Ted, Movies, TV
- Bruce...
Dec 20, 2021
Hollywood, Storytelling & Evil Dead’s Bruce Campbell
- BRT S02 EP51 (98) 12-19-2021
5 Things We Learned This Week
- Storybrand – How a biz can use the Power of Stories in Mktg
- Bruce Campbell – does it all, Movies, TV, & Hallmark TV Movies
- Westworld – customers want an experience, they want to be in a story
Jan 10, 2021
Start Your Business New Year – Networking & Recruiting
- BRT S02 EP02 01-10-21 (49)
Things We Learned This Week:
- Relationships and Reputation: Not just who you know, but who knows you. Build your network before you need it
- Social Media has rules, as does connecting with people remotely
- Use Ice Breakers to...