Mar 1, 2023
BRT Entertainment – Sports Business w/ Rick Horrow, Aliens & X Files w/ Nick Pope, + Hollywood w/ Corbin Bernsen - BRT S04 EP09 (171) 2-26-2023
What We Learned This Week
- Corbin Bernsen of LA Law & Major League fame stars in a new docuseries Journey of Faith
- Rick Horrow aka Sports Professor - brokered multiple $ Billion deals with stadiums
- Nick Pope 'Real Fox Mulder' - Alien consultant, worked in Gov't, now works in TV
ABOUT RICK HORROW
Rick Horrow, one of the pioneers who has shaped the sports industry since 1972, has brought together over 100 industry leaders with insights on the history and future of the industry in his new book, The Sport Business Handbook: Insights from 100+ Leaders Who Shaped 50 Years of the Industry, published by Human Kinetics and now available at Amazon.com and other bookstores.
Horrow posits the beginnings of what we've come to know as the modern sports industry to 50 years ago, during the time of the 1972 Munich Olympics, the undefeated Miami Dolphins, and the passage of Title IX legislation, among other milestones covered in his wide-ranging book.
Horrow, a life-long sports fan who started keeping scorebooks of every baseball and football game he ever watched at age 7. It was during one day at Harvard Law that convinced him that sports, and sports business, could be more than just a passion, but a career as well.
Horrow took that passion, and that degree, and became one of the most influential behind-the-scenes people in the modern sports landscape. A popular speaker, writer and commentator on the business, law, and politics of sports, Horrow's nickname, "The Sports Professor," has its origin in his role as Visiting Expert on Sports Business at The Harvard Law School, where he received a law degree alongside Chief Justice of the Supreme Court John Roberts, his roommate.
As CEO of Horrow Sports Ventures, Horrow has been the architect of more than 100 deals worth more than $20 billion in sports, performing arts, and other urban infrastructure projects. Horrow pioneered the public/private partnership and infrastructure branding concepts that, to date, has enticed more than $4 billion in corporate funding to cities and development projects. Besides developing stadia and arenas, Horrow's ability to put together multiple urban initiatives into one package for voter approval has resulted in the building of new performing arts and convention centers, schools, libraries, transit projects, and tourist destinations.
Horrow's clients have included the NFL, NHL, Major/Minor League Baseball, U.S. Polo, PGA Tour, NASCAR, Great White Shark Enterprises (Greg Norman), Ladies Professional Golf Association, Major League Soccer, General Sports Venue/AstroTurf, Edelman Financial, EVERFI, Citrix, Cisco Systems, CA, Guggenheim/Group One Thousand One, Globecast, Enterprise Rent-A-Car, Golden Bear International (Jack Nicklaus), Portland Trail Blazers, Indianapolis Colts, Baltimore Orioles, Cleveland Indians, San Francisco Giants, New York Mets, and the State of West Virginia.
He has been a key player in stadium, arena, and speedway deals in New York City, Los Angeles, Chicago, Miami, Orlando, Oklahoma City, Indianapolis, Charlotte, Boston, Denver, Seattle, San Francisco, Philadelphia, Detroit, Cleveland, Jacksonville, New Orleans, Houston, Green Bay, San Diego, Kansas City, Pittsburgh, and El Paso. Horrow has also brought sports and entertainment ventures into Brazil, Argentina and Trinidad & Tobago, among others.
ARTICLE FROM MORNINGCONSULT.COM ON PREDICTIONS, STORYLINES & EVERYTHING ELSE THE SPORTS INDUSTRY IS WATCHING IN 2023
https://morningconsult.com/2022/12/21/2023-lookahead-predictions-for-the-sports-industry/
ARTICLE FROM SPORTSPROMEDIA.COM ON MLB REJECTING SPORTS BALLY SPORTS' STREAMING PROPOSAL
Notes –
Rick Horrow sports professor, book sports business handbook
Major cities want to have sports franchises from the big four. They want to attract big sporting events like golf tournaments, business conventions, the Super Bowl, college bowl games, or an Amazon shipping site.
This has a huge economic impact for a city, plus it gives it constant media and PR when events are located at that city. For example Phoenix is hosting the Super Bowl, and phoenix gets mentioned hundreds of times in a week on TV or thousands, and millions on the Internet and blogs.
It is very difficult to buy the type of PR that you get from media coverage on the big events. This is why cities like Miami, Dallas, Los Angeles, San Fran, Vegas and Phoenix are always being talked about is destinations.
There is a lot of coordination involved along with public investment to get these major events at a city. The governor is involved, county people, and the mayor who usually takes the lead. Cities have departments of economic development specifically for these tasks.
It requires often a vote from the public, as well as public investment. What is going to be the ROI on having an event. What type of tax revenue do you get from travel, visitors, and hotels. On top of that there is community pride, so then people want to move to that city.
Rick is the editor of the sports handbook, and had numerous sports figures write a chapter, and also Coach K wrote the forward. He worked with Jerry Colangelo, Paul Tagliabue former NFL commissioner, Ryan Anderson of ASU fame, and Derek called of the baseball Diamondbacks.
Sports, sporting events and even events around sports have become a CTV. An example of this is the NFL draft or the NFL combine. Sports transcends TV, and becomes a worldwide global event. Radio city music Hall in New York used to host the NFL draft every year. They let that deal lapse and now the NFL draft is a traveling tour every year.
NBA free agency, NFL free agency, has made these sports year-long events. People talk about the trades and the draft often in the off-season. In 2010 it was a major TV event on ESPN called the decision when the LeBron chose the Miami Heat in free agency.
Clip from - Primetime on the Big Game, Making of Super Bowl Ads w/ Rich Singer
- BRT S04 EP04 (166) 1-22-2023
Guest: Rich Singer
https://www.linkedin.com/in/richsinger/
Award-winning Creative Director/Copywriter with over a decade of experience. Brands include Nike, The NFL, ESPN, E*TRADE, Yahoo and GE. Portfolio: zackandrich.com
You know you have a successful Super Bowl ad when it’s a crowd pleaser, people are entertained, and they are talking about it the next day. The goal of any great Super Bowl ad is to be memorable and entertaining.
Again clients are spending a lot of money, $10 million for this process. $7 million with the NFL and Network to air the ad, and a $3 million production cost. You’re hiring actors, production teams, possibly celebrities and athletes.
Full Show: HERE
NICK POPE BIO
Nick Pope ran the British Government's UFO project. From 1991 to 1994 he researched and investigated UFOs, alien abductions, crop circles and other strange phenomena, leading the media to call him the real Fox Mulder. His government background and his level-headed views have made him the media, film and TV industry's go-to guy when it comes to UFOs, the unexplained and conspiracy theories.
Nick Pope has consulted on, and helped to promote a number of alien-themed movies, TV shows and video games, including Ancient Aliens. He has hosted, consulted on and contributed to numerous TV shows, has written six best-selling books, and lectures all around the world. Nick Pope lives in the United States, splitting his time between San Jose and Tucson.
ALIENCON - A Live Event to Explore Unexplained Mysteries and Provocative Questions Through Exclusive Panel Discussion with Experts Across Fields, including Ancient Astronaut Theory, National Defense, Astrophysics, and Investigative Journalism
AlienCon?, the world's first convention dedicated to seeking the truth about extraterrestrial existence throughout history and solving mysteries of the universe, today announced talent and programming updates for its March 4-5 (2023) live event in at the Pasadena (CA) Convention Center. Presented by A+E Networks? and Prometheus Entertainment, the live 2-day event will cover an expansive breadth of unexplained phenomena, from the ancient (Egypt, Mayans, Chariots of the Gods, ancient engineering) to present day (disclosure, encounters, UAPs) to explore what lies between science fact and science fiction. The event is inspired by The HISTORY? Channel's hit series Ancient Aliens, and will also feature fan favorites The Secret of Skinwalker Ranch, The UnXplained and The Proof Is Out There and will be held for the first time since 2019.
AlienCon website: https://www.thealiencon.com/
Notes:
AlienCon website: https://www.thealiencon.com/
Worked in Government for years, now does consulting with media, an author (of fiction and nonfiction books) & speaker. Misses the Government, being part of the action
Consults on shows on the History Channel, like Ancient Aliens, Cable TV and the need for more content has allowed creators to come up with some popular alien shows
Likes being compared to the X Files character Fox Mulder
Knows when something is in the sky that seems mysterious, whether a spy craft (that was shot down recently), military test vehicle, or a weather balloon – he will get a call
So much visual evidence of aliens, Nick says there is something out there - Roswell, Alien abductions, Military secret vehicles – always something going on to attract the public’s interest
There are pros and cons of the PR the military gets with alien Qs or strange incidents, per Nick there are both skeptics and believers in Government
CORBIN BERNSEN BIO
Corbin Bernsen comes from an entertainment family. His late mother Jeanne Cooper, had been on the long running soap The Young and Restless for 35 years. A graduate of UCLA where he earned a Bachelor's degree in Theater and a Master's degree in Playwriting, he most recently starred as Kyle Nevin on the FOX series The Resident. He was first catapulted to stardom during the 1980s by the hit NBC TV series, L.A. Law. Twice, he was nominated for both an Emmy® Award and a Golden Globe Award® for his performance as Arnie Becker on the show that virtually created the ensemble drama as we know today.
Along the way he hosted Saturday Night Live, and guest starred on Seinfeld and Star Trek and starred as Henry Spencer on USA Network's hit original series PSYCH. In the feature film arena, he starred in the comedy Hello Again, followed by other critically acclaimed roles in Disorganized Crime, Wolfgang Peterson's Shattered, The Great White Hype, and as the Cleveland Indians' 3rd baseman-turned- owner Roger Dorn in the extremely popular Major League series of films. Other film credits include Lay the Favorite with Bruce Willis and The Big Year with Steve Martin, Jack Black and Owen Wilson. He also appeared with Robert Downey Jr. and Val Kilmer in Kiss Kiss Bang Bang.
Bernsen moved to the other side of the camera, directing films Guy, Dead Air and Rust, which was distributed by Sony Pictures Entertainment. With Rust, Bernsen shifted his focus to family friendly movies and formed Home Theater Films. 25 Hill, which he also wrote and directed, is the first title from his company in July 2012, and Journey of Faith (2022).
In addition to his acting, producing, writing and directing roles, Corbin has one of the largest snow globe collections in the world, in excess of over 8000, which he keeps displayed at his production company. He lives in New York with his wife, actress Amanda Pays (married since 1988), and their 4 sons.
ABOUT JOURNEY OF FAITH, NOW STREAMING ON PURE FLIX
Watch Corbin Bernsen in action in the series "Journey of Faith" that follows him as he makes a movie! Inspired by the Red Paperclip trade, together, Corbin Bernsen, a film crew, and the town of Kipling, make a movie during a frigid winter, and little did they know the miracles that would transpire.
Trailer: https://app.pureflix.com/videos/499123750863/play?autoplay=true
* Corbin - give us a brief overview of this docu-series Journey of Faith that is streaming on Pure Flix.com?
* There is a pivotal point after your father's death that you questioned the afterlife, humanity, and faith- did his passing affect you differently from your mother's passing?
* Most remember you from L.A. Law and feature films and recently Magnum P.I. and The Resident -how have you been able to sustain such a long career in the industry?
Notes:
Journey of Faith, docu-series on PureFlix – TV show about the making of a movie
Corbin wrote the movie, and the series is behind the scenes edited footage, 400 hours worth
Movie is about dealing with the death of his father, and realization time has moved on
His mother started and encouraged his career, studied at UCLA
LA Law – big NBC TV show in the 1980s, created by pioneer Steven Bochco
Hill Street Blues, NYPD Blue, Doogie Hooser MD
Ensemble show with lots of ‘first’ on network TV
Most know nowadays for Psych – USA detective show
If you enjoyed this show, you may like:
BRT Sports: HERE
BRT Hollywood: HERE
BRT Marketing: HERE
BRT Business: HERE
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